Context: Completed as a course project in Entrepreneurship, Consulting, and Leadership in Learning Design and Performance Technology, in the Spring semester of 2022.

Conditions: I was tasked with creating a business or consultancy that catered to an underserved need where my instructional design skills could be marketed. I started with research and defining the business through a SWOT analysis before designing the business plan with it’s budget, timeline, and requirements.

Scope: The final product was a business plan that could be used in securing funding or approval. While my business plan has changed since its development as I lean towards a consultancy, this plan demonstrates the process by which I will write my next business plan when it is time.

Role: I worked alone on this project as the analyst, researcher, evaluator, manager, and designer/developer.

ISLT Competencies: Analysis, Design, Management, Research